ART 120 Digital Media Time Design
Lecture Hours: 2
Lab Hours: 4
Credits: 4
Introduces the concepts of time-design and the practical study of software, tools, techniques, processes, and practices of digital time-based media, including animation, motion graphics, video, photography, and sound design.
Prerequisite: Admission into the Visual Communications program; or consent of instructor.
Student Learning Outcomes:
- Demonstrate understanding of terminology as used in time-design projects and critiques.
- Apply the elements of time to visual and temporal problems with the use of a variety of composing and editing software and methods.
- Use each stage of the design process to generate design ideas and strategies.
- Synthesize concepts of time design and digital media and their relationship to other foundation level areas of study and exploration.
- Pursue and develop personally significant works of digital media and time based art, applying basic design concepts and contemporary techniques and processes.
- Develop creative solutions to time design and digital media problems.
- Participate in all stages of the group critique process.
- Apply the principles of time design organization (tempo, duration, repetition, scope, intensity) to time design and digital media.
- Identify and apply digital media and time design in various forms which may include photography, stop motion animation, digital animation, time-lapse, video, motion graphics, interactive media, and sound art and design, as well as other digital art.
Additional Statewide General Education Outcomes:
- Interpret and engage in the Arts and Letters, making use of the creative process to enrich the quality of life
- Critically analyze values and ethics within a range of human experience and expression to engage more fully in local and global issues.
Content Outline
- Design Process
- Define: clarification of goals, restrictions, or limitations of design problem
- Brainstorm: series of written or roughly drawn “thumbnail” ideas
- Analyze: test brainstorm designs against goals and restrictions in step 1
- Revise: modify “thumbnails” to clarify or simplify the design
- Refine: execute finished work applying professional practices appropriate to the problem
- Develop work ethic as basis for this process
- Critique (Analysis), Using Both Written and Verbal Forms
- Separate ego and taste from design success
- Test finished work against original design problem requirements
- Articulate areas of success and areas of insufficiency in regards to
- Suggest solutions
- Adapt/adopt, critique (analysis) information
- Provide more solutions or variations
- Revise
- Adapt/adopt critique (analysis) information
- Provide more solutions or variations
- Time Design Basics
- Traditional mediums and early time design-painting, sculpture, pottery
- Zoetrope and study of early motion based mediums
- Photography, shutter speed, and principle of capturing time and image
- Animation, video art, motion graphics, interactive, sound art and digital media
- Elements of Digital Time Design and Terminology
- Tempo
- Duration
- Repetition
- Scope
- Intensity
- Narrative vs non-narrative
- Boundaries
- Continuity
- Contemporary and Professional Application
- Story-boarding concept building
- Animation and frame rate
- Cinematography
- Video, film, and motion graphics
- Sound Design
- Categories of sound
- Qualities of sound
- Diegetic vs Non-Diegetic sound
- Sound design application: Foley, hard effects, ADR
- Composition and scoring for motion graphics/film/video
- Software and Digital Media
- After effects-motion graphics and animation
- Premier Pro-video editing
- Photoshop-image manipulation and frame based animation
- Dragon Frame-stop motion animation
- Audacity or equivalent-sound recording and editing
- Interactive and Other New Media
- Survey of contemporary uses of time design
- Max/msp, web, interactive infographics, virtual reality
- New media and sustainability
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