HTM 125 Special Events Planning

Lecture Hours: 4
Credits: 4

Covers the management and operational activities required for successful coordination of special events and weddings. Focuses on research, design, planning, coordination stages and career opportunities within the special event and wedding industry.

Student Learning Outcomes:

Define and discuss the components needed for developing a successful special event or wedding proposal.
Use industry terminology and definitions related to special event planning.
Describe current industry trends and technology.
Formulate a marketing plan for a special event.
Develop a portfolio that organizes and manages a wedding or special event
Explain career options within the wedding and special event management industry.

Content Outline

Event Planning Industry
A Day in the Life
Building a Business
Choosing Vendors
Marketing Your Business
Event Technology
Planning Your Event
Getting Professional Help
Event Portfolio
Career Evaluation